Lift Legion Fitness Studio
Private gym with a mission to empower individuals on their journey to strength and longevity
Why We Do Fitness
We are committed to providing a dynamic and inclusive environment where members of all fitness levels can embrace the transformative power of strength focused fitness. Through expert guidance, and a supportive community, we strive to cultivate a culture of resilience, perseverance, and self-discovery leveraging traditional and industry proven exercise and equipment.
Our mission is to inspire and enable each member to surpass their personal limits, fostering a lifelong commitment to physical well-being and strength. Join us in redefining your strength, one lift at a time.
Meet the Team
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Co-Owner
Lloyd Cruz
Lloyd Cruz is the co-owner of Lift Legion, established in 2024 with his brother, Carlo Cruz. A graduate of Simi Valley High School, Lloyd earned his Bachelor's Degree in Business from the University of Phoenix. He spent 21 years as the Director of IT for Hirsch Pipe and Supply before transitioning into a consulting role to further develop Lift Legion. While Lloyd's professional achievements are impressive, his personal life is equally fulfilling. A part of the Simi Valley community since 1980, Lloyd met his childhood sweetheart, Amy, with whom he has shared over 25 years of marriage. They are proud parents to two daughters, Briana and Kate. Lloyd and Amy's dedication to their family and community is evident in their active participation in local events and their love for their English Mastiff, Roy. Lloyd is an ISSA Elite Trainer, holding certifications in Strength, Conditioning, and Nutrition, as well as personal training. He leverages his personal and educational experiences to enhance both Lift Legion's client programs and business operations.
Founder and Co-Owner
Carlo Cruz
Carlo Cruz, alongside his brother Lloyd Cruz, founded Lift Legion in 2024. A proud alumnus of Simi Valley High School, Carlo went on to attend Cal Poly San Luis Obispo before earning his degree in Psychology from California Lutheran University. With over 20 years of diverse professional experience, Carlo has excelled in leadership roles across sales, internal audit, underwriting philosophy and application, and program management. In addition to his extensive business background, Carlo is a former tennis coach who developed a passion for coaching during his junior tennis career. He has been instrumental in running adult and youth tennis programs in Simi Valley, Thousand Oaks, and at the Malibu Riding and Tennis Club. Carlo and his extended family have been integral members of the Simi Valley community since the early 1980s. Carlo and his wife Melissa are the proud parents of two children, Mila and Marcelo. Beyond his professional endeavors, Carlo is dedicated to strength training and also practices Brazilian Jiu Jitsu. Occasionally, he enjoys hitting the tennis court or golf course. As an ISSA Certified Fitness Coach, Carlo holds additional certifications in personal training, nutrition, strength and conditioning, and bodybuilding. He is committed to helping clients enhance their strength, mobility, and overall fitness in a balanced and sustainable manner. Carlo's expertise and dedication will continue to drive the success of Lift Legion and support clients on their fitness journeys.